Privacy Policy

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Last updated: 16 November 2025

 

 

 

1. Introduction

 

 

After & Co (“we”, “us”, “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website, make an enquiry, or use our services.

 

By using this website, you agree to the terms outlined in this Privacy Policy.

 

 

 

2. Information We Collect

 

 

We may collect the following types of personal information:

 

Information you provide directly:

• Name

• Email address

• Phone number

• Event details submitted via our contact forms

• Any additional information voluntarily provided in emails or messages

 

Automatically collected information:

• IP address

• Browser type and device information

• Pages visited and time spent on the website

• Cookies and similar tracking technologies

 

Payment details:

We do not process or store payment card information on this website. If payments are made, they are processed securely through third-party payment providers.

 

 

 

3. How We Use Your Information

 

 

We use the information we collect to:

 

• Respond to enquiries and provide quotations

• Communicate with you about your enquiry or booking

• Improve our website and user experience

• Maintain internal records

• Send updates or marketing emails if you have opted in (you may unsubscribe at any time)

 

We do not sell, rent, or trade your personal information.

 

 

 

4. Sharing Your Information

 

 

We may share your information only when necessary:

 

• With trusted suppliers or partners involved in delivering your event (e.g., lighting technicians, production teams)

• With professional service providers such as website hosting, email systems, or analytics tools

• When required by law or to protect our legal rights

 

We only share the minimum information required, and only for the purpose of delivering our services.

 

 

 

5. Cookies and Tracking Technologies

 

 

Our website uses cookies to improve performance and enhance user experience. Cookies may help us:

 

• Understand how visitors use the site

• Improve loading times

• Analyse website traffic

• Support security features

 

You can disable cookies in your browser settings, but some features may not function correctly.

 

 

 

6. Data Storage and Security

 

 

We take reasonable technical and organisational measures to protect your data from unauthorised access, loss, or misuse.

 

Your information is stored securely through trusted third-party platforms such as Wix, Google Workspace, and other infrastructure providers.

 

 

 

7. How Long We Keep Your Data

 

 

We retain personal information only for as long as necessary:

 

• Enquiry data: up to 24 months

• Booking-related data: as required for legal, accounting, and operational purposes

• Marketing opt-in data: until you unsubscribe or request deletion

 

 

 

8. Your Rights

 

 

Under UK GDPR and relevant data protection laws, you have the right to:

 

• Access your personal data

• Request correction of inaccurate information

• Request deletion of your data

• Restrict or object to processing

• Withdraw consent where processing is based on consent

• Request data portability

 

To exercise any of these rights, contact us at: richie@afterandco.com

 

 

 

9. Third-Party Links

 

 

Our website may contain links to external websites. We are not responsible for the privacy practices or content of these third-party sites.

 

 

 

10. Children’s Privacy

 

 

This website is not intended for individuals under 16. We do not knowingly collect personal data from children.

 

 

 

11. Changes to This Privacy Policy

 

 

We may update this Privacy Policy from time to time. The latest version will always be posted on this page with the updated date.

 

 

 

12. Contact Us

 

 

For any questions about this Privacy Policy or your data:

 

After & Co

Email: hello@afterandco.com

Website: afterandco.com